DERRICK Interview with Branding and Artist Management Expert Diana Schweinbeck

January 17, 2013

Diana SchweinbeckEncouragement Speaker Derrick Hayes gives a DERRICK Interview by asking 7 questions through each letter of his first name to give you an insightful perspective from other experts, entrepreneurs, celebrities and up and coming super stars.

Today’s DERRICK Interview is with Diana Schweinbeck  who is a 22 year old CEO based out of Atlanta, GA. Starting in the music industry in 2009, with an entertainment company called FYF Entertainment, Diana figured out that she wanted to pursue her career within the music industry. While juggling the entertainment industry, Diana succeeded to complete her bachelor’s in Business Management at
Georgia State University in May 2012.

Diana started off in the industry doing publicist, branding, and exposure work. After building her relationships and connections, she branched off into her own company, Schweinbeck LLC. Her company specializes in branding, exposure, and management.

It is said that Diana Schweinbeck is one to know within this industry, and her brand is growing at a tremendous pace. Also, Diana throws a monthly industry mixer that supports the upcoming artists of Atlanta. Her mixers consist of strictly industry and the exposure they have are very beneficial.

D is for Dream. What is your dream and what have you achieved?

My dream is to be happy and successful. I have achieved my dream but not to the full extent.

E is for Encourage. What encourages you?

My family encourages me. They have taught me everything I know to this date and I appreciate them greatly.

R is for Resource. What resources do you bring to the table that makes you unique or stand out?

I am very personable. I can go anywhere and I am bound to meet new people that will somehow benefit me.

R is for Ready. When did you realize you were ready for what you are doing now?

I realized I was ready to take the steps I needed in life to succeed after graduating high school. Entering into college at 18 years old and living on my own taught me that I was ready to take the necessary steps I needed to be all that I could be.

I is for Individual. Name at least one person that you know that you feel others should learn about and why?

I have a good friend named Rittz who is now an artist under Strange Music. I got the pleasure to see him start at the bottom and make his way to the top while staying humble. Many musicians can learn from him and see how much he put into his music and how his outcome came about. He has an album coming out soon also, so make sure you check him out, tell him Schweinbeck sent you 😉

C is for Continue. When you fail, things look bleak or are not optimistic what makes you want to continue?

I just know deep down that I must go on. Failure happens to the best of us, we can take failure and learn from it.

K is for Key. What keys to success can you leave for upcoming entrepreneurs and leaders?

Work hard. If you want something you have to go out and find a way to get it. Never let someone or something come in the way.

Is there anything that we did not touch on that you would like to inspire others with?

You can do anything you want in this life! You just have to believe in yourself. Others do not need to believe in you, so do not get discouraged if they don’t. In the end, you will succeed regardless of what others think.

Visit Diana Schweinbeck  for more information.