Encouragement Speaker Derrick Hayes gives a DERRICK Interview by asking 7 questions through each letter of his first name to give you an insightful perspective from other experts, entrepreneurs, celebrities and up and coming super stars.
Today’s DERRICK Interview is with Diane Hansen who has helped countless businesses identify profitable target markets, expand product lines, communicate to their audience and increase bottom-line revenue through her company, Hansen Marketing Communications. She is also Editor-in-Chief for GETAWAY San Diego and GETAWAY San Francisco magazines and is the creator of the Discover Your Identity Process, a process that takes businesses from fuzzy conceptions about who they are and how they serve, to making it crystal clear for them.
D is for Dream: What is your dream and what have you achieved?
After years of driving a desk (ie: being stuck in the mindset that a W-2 job was the only way to live) I pulled the trigger on living my dream of being able to work when I wanted, where I wanted, on my own terms, with the clients I wanted. Today, I am the owner of Hansen Marketing Communications and the creator of the Discover Your Identity process.
E is for Encourage: What encourages you?
What encourages me is to see my clients succeed! I LOVE success stories. I love to see my clients do well, reach their goals, and fulfill their dreams. It’s the reason I do what I do.
R is for Resource: What resources do you bring to the table that makes you unique or stand out?
I have been there, done that, bought the t-shirt, wore that t-shirt out and bought another one. I LIVE what I coach. (You would be surprised how many coaches and consultants DON’T) I’m open to continuous learning and use that learning to enhance my life and the lives of those I serve.
R is for Ready: When did you realize you were ready for what you are doing now?
I was ready when I realized I wasn’t efficient any other way! When I was forced to be where I didn’t want to be, my energy was low, I was scattered – it wasn’t “right” so my work wasn’t right.
I is for Individual: Name at least one person that you know that you feel others should learn about and why?
I think that people should learn about – THEMSELVES. Only by knowing yourself, what your talents are, what makes you happy, what YOUR identity is, will you ever see success.
C is for Continue: When you fail and things look bleak or are not optimistic what makes you want to continue?
Tenacity – The fact that I have set my mindset and FAILURE is not an option. When things look bleak, I look for solutions. I get the crying out of the way and then I take action.
K is for Key: What keys to success can you leave for upcoming entrepreneurs and leaders?
There are two keys to success, knowing who you are/what you can provide and growing your network so you can find people to serve.
Is there anything that we did not touch on that you would like to inspire others with?
I came from a small town in Texas. I didn’t come from a rich family or even a family who believed a girl’s place was outside of the home. I did this on my own and I can inspire others to do it too. (By the way, today, my mother is my biggest cheerleader – I changed her mindset, too).
Visit Diane Hansen for more information.